Today I digress a bit of tourism to speak more leisure and cinema in particular. If there is a movement with the Internet and the 2.0 that I find fascinating is the crowdsourcing, ie the production of content, offers, services, products generated by the Internet ... or How the Internet becomes a producer or co-producer.
In this perspective, Here I discovered the website People For Cinema which is specifically about him right now with the theatrical release of the first film co-produced by the Internet: the Whistler. The principle
Site People For Cinema is to allow users to bet on a movie they believe will work. As shares in a company, the user gets a fee equal to what he has invested in the film which he may be believed. The shares are on sale from 20 € and the amount that the film wants to collect is clearly displayed. In fact, the Internet does not take its investment to finance the production of films already since only Turned are proposed, but funding for marketing, promotion and distribution of the film. It is rather co-distributor if you will.
In addition to a fee, users enjoy privileges attached to their status as a surfer related news previews, cinema tickets, the opportunity to attend for filming, something short of Community, an air of VIP club.
Thus users will tend to talk about them the film on which they bet and thereby feeding the machine of mouth on the film.
addition to the concept, the website is remarkably well done and that is what makes much of the success of such deals.
Included are members and the social side to fashion, film news of course for the dynamism and richness of content, including smart partnerships with the giant canvas in cinema: AlloCiné rankings with Top film or the top investment ...
This concept is not new. MyMajorCompany (also created by one of the founders of PeopleForCinema) offers Internet support to invest in new musical creations. Same also for BuzzMyBand. Some criticize
People For interested Cinema for now rather large productions can believe they have no distribution problem. Thus touscoprod.com offers users on the same principle of co-producing independent films, often less known and less supported. Touscoprod also offers on the principle of club benefits such as cinema tickets, DVDs, the opportunity to attend a day in the studio ,.... The website is less attractive and ergonomic PeopleForCinema a very successful to capture and motivate users to invest. Judge for yourself by ..
